Detroit Express Muffler
Detroit, MI
3.6x ROAS and a fuller booking calendar in 75 days
detroitexpressmuffler.comThe full picture
Detroit Express Muffler handles exhaust and muffler work all day, but their schedule had gaps they could not explain. We built them a site at detroitexpressmuffler.com, took over their Google Ads, and keep their Google Business Profile working week to week.
Where they started
They had a phone number and a good name on the block, but nothing online to back it up. No real website, a Google Business Profile that had not been touched in months, and zero paid presence. When a driver searched muffler repair near me, a competitor showed up instead.
What we built
We launched a clean, mobile-first site at detroitexpressmuffler.com built to do one thing: get the phone to ring. We rebuilt and verified the Google Business Profile, fixed the categories and service list, added real photos of the shop and the work, and set up a simple way to ask happy customers for reviews. On Google Ads we ran tight campaigns around exhaust and muffler searches in their part of the city, each with call tracking and negative keywords so the budget only chased real jobs. We keep the profile active and the campaigns tuned every month, not set and forget.
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