The first truck to answer
gets the job.Built for Plumbers
Homeowners hire whoever responds first. We put your company at the top of the search, route every call to a tracking number, summarize it, and match it to the invoice in your field software, so you see revenue per campaign instead of a lead count.
// Modeled example of one plumbing campaign, built from published home-services benchmarks. Not a client report.
spent each year on U.S. home improvement and repair, led by roofing, window, and HVAC replacements
of people who search on a phone for something nearby visit a business within a day
more likely to qualify a lead at one hour than after a day. Speed is the whole game
Three ways it goes wrong
Paying for leads you never answer
The ad works, the phone rings, the crew is on a roof. Six in ten contractor calls go unanswered, and most of those homeowners never call back. That is the budget leaking out of the truck.
Lead volume with no revenue attached
Fifty leads a month sounds fine until you ask which ones became invoices. Without matching calls to jobs, you cannot tell the water heater campaign from the one that only brings tire kickers.
Feast in July, famine in October
AC repair searches more than triple from February to July and collapse after. Budgets that do not move with the season pay peak prices for off-peak calls.
LOOP6
LOOP6 for the trades. Built around the truck, the dispatcher, and the invoice.
One campaign per service
Water heaters, drain cleaning, AC repair, furnace replacement, panel upgrades, roof repair. Each on its own budget so the emergency work never subsidizes the estimates.
Local Services Ads plus Search
LSAs bring leads at roughly half the cost of standard ads for most trades. We run both, under the Google Verified badge, and let the numbers decide the split.
A tracking number per campaign
Every call shows which ad, which suburb, and which service. Missed calls trigger an instant text back so the homeowner does not move on.
Every call summarized
Booked, quoted, or lost? Emergency or estimate? The dispatcher reads a line. The owner reads a weekly pattern.
Matched to the invoice
We match callers to jobs in ServiceTitan, Housecall Pro, Jobber, or FieldEdge. The report shows revenue, not leads.
Budgets that follow the season
The water heater campaign cost $2,000 and invoiced $23,600. Spend moves up before the July spike and down before the October slump. On purpose.
“Every unanswered ring is a job you paid to generate and then gave away.”
The Services That Do This
Trades we build for
Plumbing
Emergency and drain searches that convert in minutes, plus water heater and repipe campaigns for ticket size.
HVAC
Seasonal repair and replacement campaigns, and maintenance plans that triple customer lifetime value.
Electrical
Panel upgrades, EV chargers, and generator installs. High tickets, low lead cost on LSAs.
Roofing
Storm-season response, inspection offers, and the estimate call that decides a five-figure job.
Masonry & concrete
Driveways, chimneys, retaining walls. Project searches with long decision windows that need follow-up.
Garage doors, gutters, and more
If a homeowner searches it and a truck rolls to it, the system fits.
What a missed call actually costs
Industry averages put a missed call at about $1,200 in lost revenue. Your ticket size decides your number.
Home Services FAQ
Find out how many jobs went to the next guy.
We review your listing, ads, site, reviews, and call handling. You get a written list of what is costing you jobs, either way.